tanyeli guler
i do things for digital marketing
about me
Creative and passionate professional with proven track record in digital marketing, devising strategies that drove client engagement, and drove profits in competitive markets. Complete, in-depth understanding of Internet tools, trends and business models to raise companies' visibilities on all digital platforms.
Digital Media Strategies
Social Media Management
Account Management
Online & Offline Copywriting
Google Ad Words
Website Development/SEO
Project Management
Brands I have worked with
Unilever. Garanti Bank. KidZania. Vodafone. McDonald's. Philips. Hotcourses.
Key Projects
KidZania
Developed and managed the online/offline campaign called “What would you like to be in KidZania”
Skyrocketed the number of organic and in-organic fans through successful management of social media and all digital channels, attaining all KPIs
41? 29! Grey
Increased engagement and fan numbers for Social Media competition campaign for Bonus Card, Garanti Bank and hit 1 million likes during prize campaign for a new year campaign of the brand
Established one of the biggest online women’s platforms in Turkey for Unilever’s OMO detergent, creating engagement simulating content and prize campaigns
Gained organic and in-organic fans for Unilever’s OMO detergent, developing the strategy and managing all digital channels, leading to 1 million likes on Facebook
Education
MSC Urban Economic Development, UCL, 2021
MA Communication, Istanbul Bilgi University, 2012 (Scholarship Receiver)
BA Politics, Istanbul University, 2009
Courses and Seminars
New Adventures 2019
Lynda.com courses: Business storytelling with C.C. Chapman, SEO: Link building in depth, Analyzing your website to improve SEO, Grammar Fundamentals, YouTube Essential Training, Humor in the Workplace, Advanced Google Analytics 2017, Online Marketing Foundations, Online Marketing Foundations: Digital Marketing Research, Marketing Communications, Customer Retention, Mobile Marketing: Creating Strategy, Affiliate Marketing Foundations, Affiliate Marketing: Advertising
Goethe Institute, 2009